One of the easiest tricks to having a great Google Advertising Campaign is by having a landing Page that shows credibility.
There are thousands of online scammers and the only way to allow people to trust you is by being transparent.
Here are 4 ways to guide you in having a credible landing Page…
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Show that you are a real company: Let people know your company! Include your phone number, company address, pictures of your team members, mission statement or even accreditations, let people trust you with their money.
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Include real reviews and testimonials: Reviews and testimonials assures your potential client. With the increase in online scammers, people are scared of being scammed so they would rather seek validation from other people who have patronized your business and that is why your landing page needs reviews. You can also add pictures and names of clients or customers.
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Design a Professional Landing Page: A lot can happen with a great landing Page. Endeavour to have a user friendly and functional landing page. Use attractive colors and design. Your landing page says a lot about your brand so always keep it professional and simple.
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Be honest! Trust is something that takes a while to build up, but truly worth a fortune. Don’t mess it up. Avoid giving offers or promos you can’t keep up with, never make you client feel stupid for trusting you.
These tips would start you well on your way to building an effective landing page trust!